Dwayne Holness

Speaker · Brand Architect · Strategist

Most brands have content.
Few have infrastructure.

I build media infrastructure that turns founders and enterprise brands into the undeniable authority in their market.

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Trusted by leading brands

Fasken
CSA Group
LCBO
TD Bank
RE/MAX
Rotary
CBC
Canadian Tire

About

Building media ecosystems that outlast the moment.

I'm Dwayne Holness, a Toronto-based speaker, brand architect, and Founder of Corex Creative Inc. For over a decade, I've helped founders and enterprise brands turn content into systems, building the kind of media infrastructure that generates authority, compounds attention, and creates category leadership.

My work sits at the intersection of media strategy, thought leadership, and ecosystem design, helping founders move from well-kept secret to undeniable, category-defining presence.

Infrastructure

Media systems built to generate demand, compound authority, and sustain growth, without burning out the founder.

Thought Leadership

Positioning strategy and narrative architecture that establishes you as the definitive voice in your category.

Ecosystems

End-to-end creative ecosystems that connect brand, media, community, and revenue into one self-reinforcing system.

Dwayne Holness

Selected Work

Stories built to last.

All Work
01

Documentary · CBC Short Docs

Hodan's Story

A short documentary following Somali-Canadian journalist Hodan Nalayeh as she returns to Somalia, on a mission to spread light where many only see darkness.

02

Heritage Film · Documentary

Historica Canada – The Blackburns

A heritage documentary short telling the story of Thornton and Lucie Blackburn, freedom seekers who became Toronto's first Black cab operators.

03

Brand Film Series · Corporate

LCBO – Spirit of Sustainability

A three-part brand film series for LCBO exploring their commitment to environmental sustainability through story rather than statement.

Ready to Build?

Stop creating content.
Start building infrastructure.

Book a free strategy call. We'll diagnose where you are, where you need to go, and what it takes to get there.

Book a Call

Free Resource

The Founder Story Framework.

The five-act structure I use to help founders turn their origin story into the most powerful asset in their brand. A strategic framework, not a creative writing exercise.

Five acts that structure any founder story
Prompts to surface the moments that matter
Side-by-side: what most founders do vs. what converts
Fillable worksheet to map your narrative

Free Download

Get the framework for telling your founder story.

Drop your email and get instant access to the 7-page guide.

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Speaking & Consulting

The frameworks that
build category leaders.

Accepting select keynotes, panels, and strategic consulting engagements, schedule permitting. I speak on brand architecture, thought leadership systems, and the architecture of creative ecosystems for founders ready to own their category.

Speaking & Consulting

Topics

Most founders build content. Few build infrastructure. This talk covers the systems, workflows, and distribution architecture that turn consistent output into compounding authority.

Who I Work With

Built for people who are serious about building.

01

Growth-Stage Founders

You have traction but no media system. You know content matters, but you need infrastructure that compounds, not another content calendar that dies in two weeks.

Walk away with a positioning strategy, content architecture, and 90-day roadmap.

02

Enterprise Marketing Teams

You need a creative partner who thinks in systems, not campaigns. Someone who can build media infrastructure that generates authority and scales without losing quality.

End-to-end brand storytelling, documentary content, and distribution systems.

03

Conference & Event Organizers

You want a speaker who brings frameworks and real experience, not motivational cliches. Someone who has built a multi-million dollar creative agency from the ground up.

Keynotes, panels, and workshops on brand architecture, thought leadership, and creative ecosystems.

Dwayne has been an integral part of my success online. He created my entire online persona and helped me grow into the largest Real Estate Developer account in Canada. His filming is on a level unseen before and he has great vision.

Sherard McQueen

Real Estate Developer, M5V Developments Inc

Work With Me

Choose your path.

Creative Strategy Session

$500

1-hour session

60-minute video sessionSession notes & 3 action itemsOne follow-up email (7 days)
BOOK A SESSION

Strategic Brand & Growth Session

$8,500

flexible payment plans available

Executive strategy intensivePositioning & messaging frameworkPrioritized 90-day roadmap
BOOK THIS SESSION

Book Dwayne to Speak

$5,000+

per engagement

Keynotes, panels & workshopsTailored to your audiencePost-event attendee resources
SEND A SPEAKING INQUIRY

Production & Strategy

Custom

project-based or retainer

Full-scale cinematic productionMulti-platform content systemsOngoing creative direction
START THE CONVERSATION

Thoughts

Thinking out loud.

All Thoughts

Let's Work Together

Build media that
compounds.

Whether you're a founder ready to turn content into infrastructure, a brand building thought leadership at scale, or an organization designing a creative ecosystem. Let's talk about what that looks like together.

Book a Call